Help! My CRM is a CDP with RPG
Michael Rader

Think your CRM gives you the full picture of your supporters? This article uses a fun RPG metaphor to explain why you might be missing a whole universe of valuable data, and how a Customer Data Platform (CDP) can unlock deeper insights for better engagement. Dive in to discover how to turn your supporters into true heroes on an adventure!

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AI Video Throwdown: Invideo, Gemini, Freepik & Canva — Who’s Faking It ’Til They Make It?
by Leah Lundberg

AI-powered video creation is the new frontier, but who's leading the charge and who's just faking it? A recent article dives deep into the capabilities of four major players: InVideo AI, Google's Gemini, Freepik AI, and Canva. The piece explores which of these tools are truly innovating in AI-generated video, especially when it comes to creating edgy or controversial content from a single image, and which are simply slapping an "AI" label on glorified slideshows. If you want to know which platform is pushing the boundaries of creativity and which are falling short, this is a must-read.

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Acquisition: It's Not Your Grandma's List Growth Anymore (2025 Edition)

List building? Yeah, we're talking about it. Still. Like pineapple on pizza, acquisition stirs things up. But let's be real, ignoring it in 2025 is digital suicide for any serious fundraising operation.

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e9 Source Codes : Basics
Michael Rader

In our experience, there’s always one thing that separates ugly from good, and good from great: solid source coding.

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